Jim Lawrence has spent nearly five decades working in broadcasting and media production. He began teaching as an adjunct instructor in 麻豆社鈥檚 Communications program in 2001 and joined the university full-time in August 2021 as Digital Media Production Coordinator.
Before coming to 麻豆社 full time, Lawrence worked for many years at WGEM where he held a variety of roles including videographer, production coordinator, and on-air talent. His final position at the station was Director of Operations and Engineering and Hub Manager, where he oversaw broadcast operations and master control hub operation.
At 麻豆社, Lawrence produces digital media content for the university, teaches communications courses, and manages the university鈥檚 television studio facilities. He also designed the technical layout of the 麻豆社 Studio, helping create a modern production space where students gain hands-on experience with professional media equipment and production workflows.